Sunday, March 28, 2010

A Happy Chance

People often ask me why I chose the name Serendipity for my business. Was it from the movie? Did I name it after the famous Serendipity 3 ice cream parlor in New York? Both great guesses, but neither is correct. I actually got the name from a reading textbook I had in the 5th grade! I remember how enchanted I was when the teacher passed out the shiny new books and I heard the word Serendipity for the first time. It seemed so whimsical, melodious, and happy. One definition for the word, "a happy chance" perfectly described what I wished to achieve for my little shop, and now my booth at the antique mall: a happy place where fortunate discoveries are made.
On a whim, I decided to do a search for the reader on, and there it was! Only $5.99, and eligible for free shipping. I quickly placed my order, and the book arrived on my doorstop yesterday afternoon.

So many books like this old textbook end up in landfills, but I am a great believer in upcyling them into something useful and beautiful. I'm going to use this special gem for an art journal and I can't wait to see what happens by a happy chance in its pages! Every Sunday I'll share a page or two here on my blog, so tune in next week to see what I do with the covers!


  1. so glad to see your posting. can't wait to see wait you have in store for us on sundays.

  2. Hi. I've been looking all over for this book! I, too, had it as a kid. The Amazon link does not provide any images of it. Is it the same book?

  3. I had Serendipity as my reader, too! That was in the '70s. I was just thinking about this word and the first time I ever heard it, and was in connection with the textbook. I could almost visualize the cover after, what, over 35 years. Thanks for posting a photo of the book!